A fusion of modern styling and bold American character, JOE optical brand features trendy, sporty, and masculine looks for the style-smart individual.SHOP JOE
JOE is the next generation of American style. A fusion of modern styling and bold American attitude, JOE eyewear represents a fashion-forward man with taste and individuality. Cutting edge innovation, trend driven shapes and minimal detailing define this modern eyewear collection.
JOE infuses innovation to provide easy to wear, fashion-forward eyewear for the modern, American male.
Be confident in JOE's trend driven, masculine shapes.
Wear the eyewear, don’t let the eyewear wear you. Minimal details keep the collection clean, modern and youthful.